Technology-Fueled Member Engagement
Date: August 15, 2018
Time: 2:00-3:00 pm Eastern
Associate Member Host: Conduent
Presenter: See Presenter information below

With consumer-driven health savings account (HSA) programs trending in Medicaid and managed care organizations under increasing pressure to improve completion rates for health risk assessments (HRAs), plan administrators are looking for meaningful, measurable value from their engagement platforms.  

While HSA-like programs in Medicaid have the potential to accomplish the twofold goals of encouraging personal responsibility and reducing Medicaid program costs, to be effective they must combine the latest technology innovation with administrative simplicity. The same holds true for the HRA; intelligent design and personalized member outreach can dramatically improve completion rates. 

Attend this webinar to learn best practices and how to leverage digital technologies for implementing HSAs, improving HRA participation, and supporting your members in making better healthcare MHPA choices. This webinar will be hosted by Conduent BenefitWallet® and Healthcare Solutions experts. BenefitWallet is a next-generation product for employers, health administrators and consumers for managing multiple health accounts on one integrated platform. Other topics will include: 

  • The Medicaid MCO imperative: transforming the HRA
  • Engaging and navigating members through their healthcare journey
  • Creating a connected consumer experience focused on outcomes and satisfaction
  • Automation technology and consumer profile analytics to personalize outreach

Conduent creates digital platforms and services for businesses and governments to manage millions of interactions every day for those they serve. We are leveraging the power of cloud, mobile and IoT, coupled with technologies such as automation, cognitive and blockchain to elevate every constituent interaction, driving modern digital experiences that are more efficient, helpful and satisfying.

Conduent’s differentiated offerings touch millions of lives every day, including two-thirds of all insured patients in the U.S. and nearly nine million people who travel through toll systems daily. Whether it’s digital payments, claims processing, benefit administration, automated tolling, customer care or distributed learning – Conduent serves a majority of the Fortune 100 companies and more than 500 government entities.


Todd Berkley, Global Leader, BenefitWallet®, BenefitWallet, Conduent Human Resource Services - Over 30 years experience in consumer banking, health care and investments Leading consultant, advocate, speaker and author in the HSA industry Currently Global Leader of BenefitWallet, a leader in HSA, FSA and HRA solutions Formerly President of HSA Consulting Services (2012-2015) – AskMrHSA.com Led Optum HSA Group (2005-2012); grew business from 50K to 1 million accounts Long-time member of American Bankers Association HSA Council 

Jason Grau, Strategy and Business Development, Care Integration Services, Conduent Commercial Healthcare -  Jason Grau is Vice President of Strategy and Business Development at Conduent Care Integration Services.  Jason is responsible for leading population health programs and developing new consumer-centric care models for payer and provider clients.  He has nearly 20 years of experience leading strategy and innovation in the healthcare industry.  He previously led Healthcare Reform strategy work at Oliver Wyman, helping payers and providers to understand the financial and strategic impacts of the ACA and to transform their business models for the post-ACA world.  He also led work with several early adopters of consumer-centric healthcare models.  He worked previously at The Boston Consulting Group, Blue Cross and Blue Shield Association, Oliver Wyman, and Blue Cross and Blue Shield of Kansas City.  Jason has a Ph.D. in materials science and engineering from M.I.T. and is a co-inventor on a patent for 3D Printing.

Phil Micali, Director, Growth Initiatives, BenefitWallet®, BenefitWallet, Conduent Human Resource Services - Phil Micali has been working tirelessly for 33 years on various forms of consumer engagement initiatives in health care, through leadership positions within Payer and Provider organizations groups doing:  Early managed care design, development and implementation  Behavioral health innovation in private and public sectors  Consumer directed care pioneering product development and go to market strategy and tactics  Adaptation of commercial programs to government programs and vice versa  Coalition development including all interested stakeholders, especially in public sector programs   Entrepreneurial activity (SaaS product creation and specialized benefits consulting) to create consumer decision support tools for health insurance enrollment and purchasing, and enable Fortine 500 companies to bring health savings accounts and wellness programs into play.  Phil has inspired unique vision into all of his career assignments, always focused on improving quality, lowering costs, and bettering the consumer and payer experience.  In his product development, growth and account management roles, he has enabled all of his Internal and external customers to come together for improving care and service delivery for beneficiaries, applying high standards for customer experience and outcomes by virtue of efficient and productive teamwork.   As an industry thought leader, Phil has presented at multiple trade conferences over the years, including but not limited to The Conference Board, AHIP, and World Congress, and the Northeast Business Group on Health, the latter on whose board he served. He also served for four years as guest lecturer in the Bocconi University Master in International Health Management and Policy in Milan, Italy.  

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